We believe storytelling and understanding the communities are the most important to measuring the social impact of CSR projects. Our team is committed to contributing to society thorough our films and other forms of content by supporting various Non-Profit Organizations (NPO) and Non-Governmental Organizations (NGO).
Project
We go through the character’s normal day in Saigon, capture their simple daily activities and their moments with the city to see Saigon through their eyes. The eyes of the strangers who come here to look for their dreams, and found it.
This is the second episode of the series: Saigon – City of Dreams.
“A BOY IN THE BIG CITY”.
Friday night, you pack yourself out of work and head to the local pub. The same bartender. He told you he’s making new drinks for a competition. You replied, “Cool.”
Yet you may not know that’s the taste of home to him. You may not know his grappling 15. All of the untold, now served in a story cocktail, Saigon-ful.
Thank you Saigon Children’s Charity and Pebble for the collaboration.
Project
We go through the character’s normal day in Saigon, capture their simple daily activities and their moments with the city to see Saigon through their eyes. The eyes of the strangers who come here to look for their dreams, and found it.
This is the first episode of the series: Saigon – City of Dreams
“A GIRL IN THE BIG CITY”
Uyen’s life is much like her profession – making bread. There were chapters of kneading and going through hot fire. After all, would she make it?
When in Saigon, feel its stories.
We want to special thanks to Truc Uyen and the Project Manager – Trinh Van, La Boulangerie Française – HCMC for supporting us on making this inspirational short film.
Project
A short documentary about how just some caring & colors can bring joy and a brighter future to the children in Long An.
The volunteers from CapitaLand share their journey in the program and how it makes them feel fullfilled when contributing to the children.
Impact Angle: Mental Well-being
Project
What is happiness to you?
Do you like the work that you’re doing? Is it meaningful to you? Or do you feel stuck in whatever job you have right now?
Why are you attending school? Will good grades be enough? Are you learning how to be happy?
The video address the question “”What is happiness?”” through simple yet meaningful visuals.
Impact Angle: Mental Well-being
Project
Impact Angle: Heritage Preservation.
Objective:
→ Raise awareness about the destruction of historical buildings in Saigon
→ Explore solutions on how we can preserve them
Method:
A Documentary Series to tell the authentic stories of the residents are living in these buildings.
Project
Impact Angle: Social – Women Empowerment
Objective of Campaign:
→ Bring a positive energy source to the disadvantaged women
→ Inspire them to implement the desire for a stable job, a happy life
Method:
A Documentary Series featuring 3 Characters with 3 angles: Self-love – Career – Passion.
Project
Impact Angle: Education
Background:
CapitaLand Hope Foundation have a network of 29 CapitaLand Hope Schools, including 4 in Vietnam.
Long An is a poor province in Vietnam, some areas have not yet built schools for the children.
Objective of Campaign:
→ Portraiting how important education is for children.
→ Inspiring the audience, building their emotion by telling a story about ‘always remembering your beginnings’
→ Showcasing CapitaLand meaningful projects.
Method:
A Short Film portraits a man’s life, starting from the first base which is Capitaland Hope School and ending with he is coming back to the school to give back the Hope to the next generation.
Project
Impact Angle: Wild Life
A PSA for ChangeVN and Wildaid to help them deliver the message:
Elephants are protected in Vietnam and international law. When consuming ivory, you will have to take responsible for the action in front of authorities and communities.
Project
Impact Angle: Social – Cultural Preservation
Objective:
Raise awareness & Protect the Traditional approach of making coffee.
Method:
A One-off Episodic Documentary to tackle the Chinese Community and the Young Vietnamese to protect the tradition.
Platform: RICE Channel TV
Project
Impact Angle: Economic – Agriculture
Objective:
Associate the brand products with the growth of Agriculture and Football in Vietnam.
Method:
A Documentary named “From Farm to Football” to tell the authentic story of a Vietnamese famous footballers whose parents are farmers living in the countryside.
Project
Through the story of a small hotel owner that spends his everyday to ensure his guests’s comfort, and a restaurant’s mission to change the lives of disadvantaged youth, AMPD Energy shows that the philosophy behind their product is far more than just a mere mechanical device.
Impact Angle: Poverty and Social Enterprise
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